Your voice now

Your Voice Now

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Your Voice Now *

In my "Your Voice Now" project, I explored the design process by analyzing how effectively the message, narrative, and overall experience were crafted. I focused on creating rich, multi-layered experiences that encouraged meaningful engagement at various levels. Additionally, I evaluated how well the aesthetic choices aligned with the intended message and target audience, ensuring that the technological and craftsmanship elements were thoughtfully and expertly executed within their respective mediums.

The opportunity

In the 1920s, Yellowstone’s gray wolves were exterminated, causing devastating ecosystem collapse. Their reintroduction in 1995 has since restored balance, underscoring their vital role in maintaining healthy ecosystems. Yet, wolves remain under threat—from habitat loss, weakened legal protections, human conflict, and enduring myths rooted in fear and misinformation.

This campaign seeks to educate and inspire, advocating for the wolves’ long-term recovery. By raising awareness, it aims to curb actions that endanger their populations and ensure their survival as essential guardians of ecological harmony.

The Concept

A Metaverse Wolf Habitat. This immersive experience challenges participants to confront ethical dilemmas about wolves' ecological importance, illegal hunting, and public misconceptions of this keystone species. Through dynamic storytelling and interactive environments, users engage with virtual wolves and face a pivotal choice: "save" or "kill."

The decision determines the outcome—whether the wolves live on as NFTs, symbolizing eternal preservation, or the consequences of their destruction unfold. By mirroring real-world challenges, this project bridges the gap between virtual and real-world issues, raising awareness about endangered species and inspiring action to protect them.

nfws

Non-Fungible Wolves (NFW)

This project transcends education by fostering partnerships with field scientists and conservation leaders, such as National Geographic, to develop crypto artworks linked to real-time data from Yellowstone wolves. The ultimate goal is for these NFW digital wolves to evolve and coexist with their real-life counterparts, symbolizing the harmony between innovation and nature.

One hundred percent of proceeds from NFW sales will directly support the Wolf Research Project, funding critical efforts such as habitat preservation, creation of protected areas, educational advocacy, and the fight against inhumane trapping and hunting. NFW is more than a collection—it’s a call to action for the future of this keystone species.

A visionary NFT collection designed to bridge art, technology, and conservation, supporting the preservation of Yellowstone's iconic wolves. Each unique digital collectible draws inspiration from the past and present wolves of Yellowstone’s packs, bringing their stories to life while raising awareness and driving meaningful impact.

nfws

My work draws inspiration from Fenrir, blending mythological essence with neo-futuristic design to explore the dynamic interplay of ancient power and modern wisdom. Through the lens of a guardian and guide, I aim to emphasize individuality and personality, captured in the striking neon eyes and a neutral yet commanding expression. This fusion of past and future reflects my commitment to creating evocative designs that resonate across time and imagination.

  • By merging art, technology, and conservation, NFW introduces a unique approach to wildlife preservation, utilizing NFTs to engage a broader audience.

  • Collaborations with field scientists and esteemed organizations, such as National Geographic, enhance the project's credibility and outreach.

  • Allocating 100% of proceeds to the Wolf Research Project ensures tangible support for habitat preservation, educational advocacy, and anti-hunting initiatives.

  • Linking digital collectibles to live data from Yellowstone wolves fosters a dynamic connection between virtual assets and real-world wildlife.

  • The project raises awareness about the ecological significance of wolves, aiming to shift public perception and promote coexistence.

NFW

NFW